Web design trends have come and gone throughout the years, but some have stood the test of time, providing new opportunities for businesses to find success in their industry.
It’s always a good idea to look at what’s coming down the pipeline in terms of online trends because they can help you serve your clients better and keep up with how people are using the Internet today and how they might use it in the future.
If you’re looking to design or redesign your website, our top web design trends to watch out for in 2022 will help you stay ahead of the curve with tips from experts on making your site look stylish, functional, and popular.
Top 10 Web Design Trends for 2022 and Beyond
1) Mobile-First Approach
Mobile-first is a term that designers have adopted to respond to consumers’ increasing use of mobile devices to surf and shop.
Mobile-first design assumes that you will take advantage of all screen real estate possible, optimize content for small screens, and create designs that can be viewed easily on any device.
This trend will push designers away from using multiple columns and large images so mobile devices do not have to zoom or scroll endlessly.
In addition, it will encourage them to consider how their sites are translated into apps. While some designers might find it challenging to work within these constraints, others may relish them because they want their sites to look exactly like their apps anyway.
2) Clean, Modern Interface
The 2020s saw a big shift toward clean, modern interface design. Apps like Gmail and Facebook ditched their cluttered predecessors and are now more streamlined and colorful.
They’re also easier on our eyes—Helvetica Neue became a popular font choice for designers with improved readability over older fonts like Arial or Verdana.
In 2022, expect websites and apps to embrace that trend further as designers seek cleaner, more straightforward layouts across all devices.
That doesn’t mean traditional layout styles will disappear entirely; they will continue to play an essential role in web design. But don’t be surprised if you see more of your favorite sites adopt a minimalist, almost Apple-like approach.
3) Tablet-Centric UI
Today, many companies design touchscreen devices like tablets and smartphones. But, as time goes on, designers are expected to create intuitive experiences that work well with gestural interfaces (like Oculus Rift) and wearable technologies (like Google Glass).
Companies will need a web design team that understands how best to give users access to company information as these interactions become more commonplace.
Expect lots of tablet-centric interfaces that put information first. It might seem obvious now, but it wasn’t always: Before Apple released its first iPad in 2010, responsive web design wasn’t considered a priority.
When Steve Jobs introduced iOS 2.0 in June 2010—which enabled native HTML5 video playback on iPhones and iPads—he stated that The mobile era is about low power devices, touch interfaces, and open web standards—all areas where Apple leads.
4) Simplistic UI/UX
In a world of information overload, less is more when designing. For UI/UX designers to stand out, they must be simplistic and easy to use.
The future of web design is already here; instead of overloading users with options and information, simple yet effective designs will quickly draw the attention of those wanting valuable products. All you need is a good idea, and you’re halfway there.
The rest can be filled in by taking away unnecessary things, leaving only what matters most. With so much competition on the Internet, keeping things minimalistic has become an essential tool that separates successful companies from unsuccessful ones.
5) User Interaction from All Devices
This major design trend has already gained widespread use on mobile devices and tablets. The next natural step is adding these interactions to desktop and laptop computers.
Web browsers can respond intelligently, just as they do on mobile devices, even though they aren’t as touch-sensitive as phones or tablets.
Users expect intuitive interaction with any device they have, whether a smartphone or desktop computer. The top website development company globally are already creating websites that work well across all types of screens.
More will follow suit to stay competitive. It may seem like an expensive change for website owners right now, but it’s only a matter of time before we see widespread adoption by those who want their site to reach more people.
It also makes sense from an economic standpoint—why build two different versions of your website when you can make one that works across multiple platforms?
6) Minimalist Typography
Even though most websites don’t use more than a handful of fonts, many still suffer from cluttered typography. In 2022, that trend will likely change: minimalism is on its way back. Some designers are experimenting with a near-blank canvas with just one main typeface and a few supporting elements.
The best part? This style doesn’t sacrifice readability or usability. It simply highlights what matters most: your content. While it may seem risky, brands like Google have been using similar techniques for years.
A simpler design also means fewer HTTP requests (i.e., less data sent from your website). That’s good news because each additional demand slows download times, making visitors more inclined to bounce before getting through your page resources. If done right, it can make an enormous difference in performance metrics.
7) Futuristic and Retro Designs
Just as 2018 saw a revival of mid-century design and other retro styles, retro designs will also be a huge trend in 2022.
But what’s old is new again—and while early web pages were full of clunky fonts and geometric backgrounds, we can look forward to these looks being revived with modern flair as designers combine traditional aesthetics with new technologies.
Expect to see many gradients, reflections, and transparency effects over the next few years. These elements help brands stand out on busy websites, allowing them to get noticed even if they aren’t top of mind.
And remember: it doesn’t have to be retro or futuristic for it to be eye-catching; try out different background patterns or text colors for an easy way to make your website more appealing.
As users increasingly interact with digital media, they will find quicker and easier ways to see what they’re looking for.
Websites will streamline their navigation sections by incorporating modern UI features to keep up with these demands.
This will also allow the top web design company in India and worldwide to showcase their skill set in an easy-to-use package that brings ease of use and simplicity into the mix. Users expect websites will adapt accordingly.
Some sites are already making significant changes; Facebook (and even Gmail) has streamlined its header section, making it simpler to locate critical areas like notifications and user profiles. Expect many more changes like these as web design trends evolve.
9) Bigger Images and Visual Content
Website designers will continue to capitalize on large, high-quality images against a white background. The move towards responsive design over mobile devices has paved the way for more visual web elements and creative layouts.
In addition, today’s consumers are more visually oriented than ever before—they want to see your product, not just read about it. Visual content is powerful because it can give customers what they need without reading through much information. This trend will only grow stronger as time goes on.
10) Special Effects on CTA Buttons
There’s no doubt that buttons are one of a website’s most essential elements. It could be simply because of its functional nature or because users need it to interact with a website.
You can use special effects on CTA buttons to help them stand out from all other elements and entice more users. The following are some of these special effects.
When designing your button, you should always consider what kind of message your want to convey.
Then you should make sure that people know they should click on it. You can do so by making sure that your button stands out against everything else around it and having some animation when someone hovers over it or clicks on it.
There is ever-increasing competition on the web, but that’s a good thing. As more and more companies join your field, you must become more innovative and find new ways to stand out.
We’ve begun; we have a lot of work ahead of us if we hope to keep up with our peers.
As designers and developers, it’s up to us to push our field forward. And it all starts here—with you. What are some trends you see developing? How will they affect your industry? Share your opinions in the comments below!